Taking Commercial Real Estate Office Space Marketing To The Next Level is important as building and leasing is at an all time high.

With all the factors being considered by a possible tenant, it’s important to stand out and make an impact. CBRE had the advantage of offering top level office space at one of the countries top new mixed use developments called Avalon.

These days, marketers can no longer take inferior photos and call it a day. It’s imperative to set your office space apart with high quality production elements that showcase your office space apart from the millions of other square feet available in the area.

“Decision makers aren’t always able to tour every property, this 3D clarity gives them a real feel for the space and ensures your building is in consideration”. -Peter McGuone, 1st Vice President, CBRE
 

CBRE - Case Study

 

In our teaming with CBRE, our first goal was to show this massive 28,443 square foot prime office space in a way that made it easy to view for anyone, anywhere and at any time.

For this, we used our Matterport 3D virtual tour camera that is a special camera with 9 lenses that uses infrared to capture the entire space. The proprietary software then converts the data into an interactive 3D virtual tour of the office space. This new technology is mobile friendly which is an impactful differentiator from virtual tours of the past.

Benefits of this tour are endless: showing the space 24/7, save time on the phone, save travel fees for potential leasers, impact a decision maker miles away. This is just the beginning of value.

Jump right inside this massive space below:

CBRE Success Story…

 
 

Now, to add some cool magic and production value.

 

It’s time to incorporate aerial cinematography and special effects.

We captured beautiful 4K, ultra HD, footage of some of the office space development to mix with some elements of the 3D virtual tour. It’s important to note this video is not from a toy carrying a Go Pro camera. The resolution on these cameras is nowhere near the level when using a professional camera which means using a professional level aerial device.

You can check out the actual gear here.

It’s also important to note that we are fully insured to operate this equipment to capture this level of content. Capturing this type of video with no insurance could create liability problems.

We took this aerial footage and combined it with the 3D virtual tour to give the full service illusion of touring the property both from the air and inside the space. We topped it off with some eye catching text special effects that highlight some office space selling points during the tour.

This traditional video created from the virtual tour elements and aerial video produce a truly unique viewing experience of viewing the property for your potential leaser. This also gives you a two pronged attack as you can use this traditional video to upload to YouTube for the search engine optimization benefit.

It’s a simple as this: in the “info” field on your YouTube video include the link to the 3D virtual tour for those that wanted to delve deeper inside the experience of the office space.

Take a look at the video below:

 

Another valuable aspect of this production is that you could reuse the media again once your space became available again. You could also reduce cost for producing media in the same location as you would already have aerial footage to combine with the 3D virtual tours of the other available office space available at that same location.

Contact us for information about how we can help you take your office space marketing to the next level. You can also see our full portfolio here.

 

PORTFOLIO

 
 

CONTACT US

 

For more information, or if you have a question regarding video production or Matterport Virtual Tours of any kind, please do not hesitate to contact us and we will be happy to answer any questions you may have.

Reach Us
+1 404-954-2005
barnes@barnescreativestudios.com
 

TESTIMONIALS

 

Barnes Creative Studios is the global leader in high-quality drone video services and other cutting edge video production and marketing.

But don’t take our word for it…read just a few of our client testimonials

Michael King
Kamalame Cay – Travel & Leisures’ #1 Caribbean Hotel “Barnes Creative Studios used impressive drones to capture the true beauty and magic of the island with images impossible from a regular video camera. They produced an extraordinary and inspiring story of life at Kamalame.”
Michael KingDirector Kamalame Cay
Ross Stevenson
Cap Maison – Boutique Luxury Resort and Spa in St. Lucia “Never before has a guest been able to walk through an ‘actual experience’ before they buy. The Matterport virtual tours and our property video from Barnes Creative Studios will help convert sales like no other media we have used in the past.”
Ross StevensonGeneral Manager, Cap Maison
Rafat Ali
Skift.com – The largest business intelligence & marketing platform. “Best hospitality industry effort we’ve seen is in resort-hotels, by Barnes Creative Studios… there is a good amount of post-production that have gone into these videos and they certainly have a wow effect.”
Rafat AliCEO/Founder of Skift.com
Peter McGuone
CBRE – The world’s largest commercial real estate services firm “Decision makers aren’t always able to tour every property, this 3D clarity gives them a real feel for the space and ensures your building is in consideration. Our video helped us lease 11K SF Class A office space in less than 90 days.”
Peter McGuoneFirst Vice President, CBRE
Sergio Serra
Banyan Tree – A collection of luxury hotels and resorts “Our drone video from Barnes Creative Studios has been a game changer for our luxury travel marketing. After searching for a drone producer, once we saw the Barnes finished product it was a no-brainer to bring them to Mexico. We are thrilled with the results.”
Sergio SerraArea Director, Banyan Tree