Google Street View for Hotels: 360 Virtual Tours Convert Business

Google Street View for Hotels: 360 Virtual Tours Convert Business

google-street-view-trusted-barnes-creative-studios-atlantaGoogle street view for hotels has expanded to include interior virtual tours of hotels (formerly called Google Business View) and can be acquired from Google trusted partners like Barnes Creative Studios. Potential hotel guests travel around Google daily exploring hotels. Hotels with Google Street View allow them to enter and see exactly what to expect when they arrive. This is a deal closer. Have you checked your presence or lack thereof on Google street view? People go to Google even before coming to your website. Time to start capturing the hottest leads out there. Below is an example from the St. Regis Punta Mita with a tour of their lobby. Imagine a guest seeing this prior to booking and you understand why Google converts…

As a Google trusted partner Barnes Creative Studios can produce an inexpensive virtual tour and link it to your official Google search listing to provide tremendous value. People are googling you – why not capture the business before they go to your competition. If your competition is already on Google Street View for Hotels (with virtual tours – not just images uploaded from random guests) they have a 44% better chance of capturing that guest over you. These virtual tours get thousands of views weekly from excited potential guests. Instead of just seeing a photo, someone can virtually walk around any space we upload like this example from W South Beach…

Google street view 360 spheres (both interior and exterior) are viewable from any device (desktop, tablet, mobile, etc), and are housed on Google’s servers (Search, Maps, Google My Business, Goole Earth, etc.) for free. You only invest in having this imagery produced from us as a Google trusted partner. Google Street View for Hotels breeds instant credibility, trust and familiarity which are major conversion ingredients.

Google Street View for Hotels – Pricing is simple:

5 linked locations (one area) = $399. If you have a larger business cost is only $100 for each 5 added 360 Google street view 360 images. The larger the business the more opportunity you have for consumers to explore your location and become familiar. Most hotels cover the “hero” areas of the hotel like the arrival lobby, pool, banquet area, room types, patios and more. Anything that “sells” your hotel should be on Google Street View for Hotels. Here is an urban example from Kimpton’s Nine Zero Hotel in Boston. Below is a quick video showing you where to look for your tours in street view mode on Google Maps.

You own the access and rights to all of these Google street view images that can be used in a myriad of ways from social media to supercharging SEO on your site. We are happy to give guidance on how to best leverage your new virtual tours.

Contact us today if you are ready to get started with your property on Google Street View.

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