What is the perfect way to execute social media? It depends on your brand…
At the tail end of 2011, Atlanta-based shopping mall Atlantic Station had attracted roughly 13,000 likes using social media — not too shabby a showing. But of course, the outlet hungered for a better showing. After putting in place a swift if simple social media strategy developed by Atlanta-based Barnes Creative Studios, the shopping venue now brandishes more than 28,000 likes and counting…
